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Go large or go niche?

Posted on May 30, 2019

Can we really say that, in today’s global economy, the size of an automotive brand is no longer important? Should…

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What is technical?

Posted on May 23, 2019

A new referral to the European Patent Office’s highest court, the Enlarged Board of Appeal (EBA) has again raised questions…

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Boon for brand owners

Posted on April 4, 2019

This article was originally published in the January 2019 edition of CITMA Review. Mitsubishi Shoji Kaisha Ltd (Mitsubishi) holds a…

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