Trade marks

‘Fake News’ is everywhere, but where’s the discussion around fake cosmetics? Why are consumers happy to buy fake cosmetics? And,…

The cosmetics industry is one of the most lucrative in the world. In the UK alone, it has an estimated…

The legalisation of cannabis is a hot topic. Some of the major US states have already, or will soon be,…

We have previously reported here on the PRETUL case, which confirmed that original equipment manufacturing (OEM) use of a trade…

The European Court of Justice (ECJ) has clarified that the red sole trade mark did not constitute a shape mark…

The importance of considering social media backlash as part of your IP enforcement strategy If you’re ‘Crazy In Love’ with…

The United States Patent and Trade Mark Office (USPTO) has recently granted a trade mark for the scent of Play-Doh….

As somebody who ensures brands are legally protected for a living, my position is obviously going to be that companies…

Protectable ‘innovative’ product designs versus generic ‘innovative’ product designs – a product development warning. What is innovation? According to Gary…

It’s the debate that still rumbles on in the industry: was Formula One’s first rebrand in 23 years really necessary?…

Branding, and the values it represents, is at the core of all businesses, so it is understandable that companies will…

As I previously reported, there is plenty of innovation in the soft drinks industry; some of this stems from the…