It’s a bold statement, but according to Statista, the global sports sponsorship market was estimated to be worth over US$97…
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It’s a bold statement, but according to Statista, the global sports sponsorship market was estimated to be worth over US$97…
Read MoreIn October 2023, the European Patent Office (EPO) together with the European Union Intellectual Property Office (EUIPO) published a report…
Read MoreIn an era where fashion transcends borders, China’s contribution to the fashion industry is undeniable. As China is progressively taking…
Read MorePositive brand reputation is a hard-won process: it generates customer loyalty and ultimately impacts a company’s success. It is no…
Read MoreIn yet another David and Goliath dispute, serial licensor easyGroup has launched legal action in the UK High Court against…
Read MoreWhen the UK left the EU with effect from 1 January 2021, the UK Intellectual Property Office (UK IPO) set…
Read MoreUnder the current practice of the China National Intellectual Property Administration (CNIPA), the suspension of a trade mark application is…
Read MoreWith an estimated 4.48 billion social media users worldwide, it is unsurprising that counterfeiters, and those promoting counterfeit goods, have…
Read MoreIt’s the correspondence that no one wants to receive: a cease-and-desist letter, informing the recipient that they are infringing Intellectual…
Read MoreOnce your trade mark is registered, you cannot become complacent and assume that it will remain in force for the…
Read MoreIf a drink can give you wings, it can also make you land in formal court proceedings over a perceived…
Read MoreEven in tough trading times, which many are currently experiencing, retailers still expect a significant increase in spending during the…
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