It’s a bold statement, but according to Statista, the global sports sponsorship market was estimated to be worth over US$97…
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It’s a bold statement, but according to Statista, the global sports sponsorship market was estimated to be worth over US$97…
Read MoreAs the clock struck midnight and 2023 came to a close, so too did the copyright protection afforded to the…
Read MorePosition trade mark registrations protect signs in the specific way that they appear on goods. A common example of such…
Read MoreThe High Court has recently issued a significant decision which could make it easier to patent AI inventions at the…
Read MorePurchasing habits across the Western world are evolving, and one of the major drivers of changing Fast-Moving Consumer Goods (FMCG)…
Read MoreIn an era where fashion transcends borders, China’s contribution to the fashion industry is undeniable. As China is progressively taking…
Read MorePositive brand reputation is a hard-won process: it generates customer loyalty and ultimately impacts a company’s success. It is no…
Read MoreThe EPO’s Enlarged Board of Appeal has published its much-awaited decision on G 1/22 and G 2/22 regarding the validity…
Read MoreIn today’s globalised world, counterfeit pharmaceuticals have emerged as a silent epidemic, endangering the health and lives of millions. The…
Read MoreSince the start of the COVID-19 pandemic there have been remarkable research and innovation efforts to fight the SARS-COV-2 virus….
Read MoreMotor Neurone Disease (MND) is a debilitating neurodegenerative disease that affects the brain and spinal cord, leading to the death…
Read MoreWith an estimated 4.48 billion social media users worldwide, it is unsurprising that counterfeiters, and those promoting counterfeit goods, have…
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