With an estimated 4.48 billion social media users worldwide, it is unsurprising that counterfeiters, and those promoting counterfeit goods, have…
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With an estimated 4.48 billion social media users worldwide, it is unsurprising that counterfeiters, and those promoting counterfeit goods, have…
Read MoreThe Coronavirus pandemic and Brexit may have caused an, albeit temporary, double whammy of business uncertainty, but important commercial opportunities…
Read MoreAll momentous historical events have had an impact on the way society lives and works. From a branding perspective, the…
Read MoreAs somebody who ensures brands are legally protected for a living, my position is obviously going to be that companies…
Read MoreIt’s the debate that still rumbles on in the industry: was Formula One’s first rebrand in 23 years really necessary?…
Read MoreBranding, and the values it represents, is at the core of all businesses, so it is understandable that companies will…
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