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The global business community is experiencing the biggest challenge since the Second World War: the COVID-19 pandemic. In a six…

All momentous historical events have had an impact on the way society lives and works. From a branding perspective, the…

Employees in the cosmetics sector often work in highly creative environments where innovation is encouraged and nurtured. For many, their…

Are you under the impression that the path to securing Intellectual Property (IP) protection for your business appears to be…